company

BelBella

An application connecting beauty & health professionals to clients, bypassing the brick and mortar salons. Clients choose from a range of schedules and book their appointment to their own home or workspace. 

role

type of project

  • conception

  • UX/UI

  • UX copywrite

  • art direction

  • advertising

  • website

  • web + mobile UI

  • video

  • advertising campaigns

process

We began envisioning the brand identity, and based on multiple testing rounds we landed our primary focus group: our professionals. Through multiple iterations of both a style guide, and user flow for the application, we redefined a new business model. Each prototype was tested with a small group of professionals and we received feedback. There are two apps, as well as two websites; one for the client, and one for the professional as each user has a different goal.

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  • Grey Twitter Icon
  • Grey Instagram Icon
Professionals Home Page.png
Professionals Features.png
Client Home2.png
Client Features.png
Screen Shot 2018-09-03 at 11.22.43 PM.pn
Screen Shot 2018-09-03 at 11.21.58 PM.pn
belbella.ad2.png